The US search engine rankings have been released for 2012- with somewhat predictable results.Google Sites led the U.S. explicit core search market in December with 66.7 percent market share, followed by Microsoft Sites with 16.3 percent (up 0.1 percentage points) and Yahoo! Sites with 12.2 percent (up 0.1 percentage points).
The Ask Network accounted for 3 percent of explicit core searches, followed by AOL, Inc. with 1.8 percent (up 0.1 percentage points).
December 2012 vs. November 2012
Nov-12 Dec-12 Point Change
Total Explicit Core Search 100.0% 100.0% N/A
Google Sites 67.0% 66.7% – 0.3
Microsoft Sites 16.2% 16.3% 0.1
Yahoo! Sites 12.1% 12.2% 0.1
Ask Network 3.0% 3.0% 0.0
AOL, Inc. 1.7% 1.8% 0.1
More than 17.6 billion explicit core searches were conducted in December (up 4 percent), with Google Sites ranking first with 11.8 billion (up 4 percent).
Microsoft Sites ranked second with 2.9 billion searches (up 5 percent), followed by Yahoo! Sites with 2.2 billion (up 5 percent), Ask Network with 534 million (up 5 percent) and AOL, Inc. with 310 million (up 4 percent).
Explicit Core Search Query Report for December 2012 vs. November 2012
Nov-12 Dec-12 Percent Change
Total Explicit Core Search 16,957 17,628 4%
Google Sites 11,359 11,763 4%
Microsoft Sites 2,741 2,867 5%
Yahoo! Sites 2,054 2,154 5%
Ask Network 506 534 5%
AOL, Inc. 297 310 4%
In December, 69.1 percent of searches carried organic search results from Google, while 25.6 percent of searches were powered by Bing (up 0.2 percentage points).
The research was carried out by comScore and was published at: comScore_Releases_December_2012_U.S._Search_Engine_Rankings